Starbucks online business

Starbucks online business

 The company I choose is Starbucks. I will provide the textbook, if you are unfamiliar with some terms or content, you can first look up the relevant content in the book instead of searching online. Make sure you understand what is needed in this project listed below. This project is planning for an online business. The plan should be based on a private (new) business with equal emphasis on consumer, as well as business partners in the supply chain. The following areas must be addressed and well planned: • SWOT analysis and justification of electronic business operations • Estimating infrastructure requirements, selection of technology infrastructure, and cost estimation • Data storage and processing requirements • A cost-benefit analysis to show the feasibility of this project • Identifying proper market segments and marketplaces • Marketing strategy and revenue model(s) • B2B communication protocols, technology platform issues, and strategies • Potential legal, ethical, and tax issues • Web server host, hardware, and software • Customer transaction processing software • Business partners/supply chain software • Payment system • Security • Project plan and resource allocation

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